One of the most common questions I get asked is, “What, exactly, should I be sharing on my social media accounts?” Relevant content is key! A little common sense will go a long way here, but it all starts with branding. We want to consider first, what does our brand look like? To answer that, we must first determine who it is we want as our customers.

In light of the new Facebook algorithms, we should focus on quantity over quality.

Feel overwhelmed by all the advice you’ve heard about how to market to your sphere and farm throughout the year? You aren’t alone! Most people feel so overwhelmed that all they do is… well… nothing.

Here’s a handy calendar you can use to systematically “touch” your sphere and farm all year long to get leads! Feel free to tweak to make it your own. As always, if you need help with implementation, reach out to the professionals at Voigt& Associates!

Before you know it, you will have 300 people in your group! These are all potential leads and if you keep up with your group consistently you will soon bear the fruits of your labor!

Well, its that time of year again. Preparing yourself to face the music. Whether that tune is a lovely lullaby or a jarring jumble of notes will depend on how well you did this year. However, for the health of your business, your best option regardless will be to take a good solid look at your year so that next will be (even) better.

The end of the year is a perfect time to look at your systems, make plans for the next year, and check on your finances. The new year will be a fresh start, so why not clear off your slate and start ready and raring to go? When preparing for the new year with an end-of-year check-up, you should (at a minimum) look at the following items:

You wouldn’t believe how many agents I know that, unless someone really did some digging, they would have never know this person was in real estate. Blows my mind every time. It seems obvious, but I think a lot of agents just don’t think to take the time to shout it from every rooftop they can find. If you want people to use your services, you first have to let them know what you are selling! At a minimum: