Lead Generation Ideas for Agents
Feeling stumped? Want to try something new? Here's a list with over 50 ideas to get you started! Need help getting any (or all!) of them accomplished? Give us a call!
FARMING
Neighborhood event - back to school, Easter, July 4th, etc.
Regular Postcards and Letters
Facebook groups
Targeted Facebook ads
Attend HOA meetings
Door knocking (where allowed)
JUST LISTED
Postcards
Mega Open House - balloons, flyers/postcards, Facebook ads, door knocking
Facebook ads
Share to groups
Newspaper ads
Home Market magazine
Real Estate Book
Craigslist
Text Leads
AFTER THE SALE
Touch at birthdays, anniversaries, anniversary of closing, newsletters
Market updates
Client appreciation events
Ask for reviews
Ask for referrals - if referral send big “thank-you” basket to their work
Housewarming parties
LEADS/SPHERE
Set on drip campaign
Door knocking
Host open houses for other agents
Purchase leads
Caigslist
Networking events
Chamber of commerce
Network groups (BNI, etc.)
Wear name tag / logo shirt everywhere
FSBO / Expireds
Check paper for newspaper announcements, divorce, etc.
Community service
Restaurant coupons (giveaway, hand out, run contest on social media)
Seminars (1st time home buyer, etc.)
Sponsor garage sales
Press releases
Door hangers
App
SOCIAL MEDIA
Post to business page daily
Share something from business page at least 3x per week
Join and comment in at least 10 groups
Create own FB group – post at least once a week, add once a week
Leave reviews with vendors
Make sure to post at least once a day about regular life stuff
Go FB live twice a month
Run a contest once a month
Partner with lender/Inspector/Title co & cross share each other’s stuff
Local area spotlight video
List of homes with pools, acreage, etc.
Post about hot listing and share to groups
Spend a min 10 mins a day commenting and liking other people’s stuff
Post on IG daily with lots of hashtags
Follow 10 people a day
Post on LinkedIn weekly
ADVERTISING
Real Estate Book / Home Market Magazine
Radio ads
TV
Grocery cart
Billboards
Convention center booths (home show, bride show, etc)
Website - SEO, blog
Sponsorships